Schmoozing 101: How to Impress Prospective Clients

Joe Malicdem

Schmoozing isn’t for everyone. Even for those blessed with the gift for gab, it takes work and preparation to meet and impress prospective clients. Building work relationships from the outset is crucial to creating trust and showing them that you value their business. 

These five tips on how to schmooze and impress your next prospect will help you start your relationship on the right foot.

1. Do your research beforehand.

Before meeting a new client, it's wise to do your research. Look up the company and the individual you'll be meeting with to gain an understanding of their business and goals. Knowing where the client is from, their culture, interests and passions will help you establish common ground from the beginning. It will show the potential partner that you care and are invested in the relationship.

2. Dress appropriately for the occasion.

First impressions count, so dressing smartly is essential when meeting a new prospect. Depending on the industry you work in, these expectations may differ. However, it's best to err on the side of caution and dress more formally if in doubt.

3. Find common ground.

I’ve already mentioned the importance of research, and you can use the information you've gathered to find common ground with the client. Begin the conversation by discussing their interests or any shared hobbies. This can create a relaxed atmosphere, which makes it easier to build a rapport.

4. Listen more. Talk less.

When meeting with new prospects, it's essential to be an active listener. Listening to the concerns and goals of a potential client and responding appropriately is paramount. This is a great chance for you to show them your expertise and problem-solving skills. Avoid filling the conversation with irrelevant information, and be sure to ask questions to build a rapport.

5. Personalize your follow-up.

After the initial meeting, it's important to nurture the relationship further. For example, a personalized note with an edible gift to follow-up shows that you appreciated their time and are serious about their business. Address any concerns or questions they may have had during the meeting and reiterate any connections made during the initial conversation. A personalized follow-up can help to seal the deal with the client.

Follow-Up Tip: Send Prospects Gourmet Snacks, Gift Cards to Show Appreciation

Never underestimate the power of high-quality, sweet and salty snacks to create a positive association with you and your brand. Everyone wants to feel appreciated, especially people who go out of their way to meet with you and discuss a potential collaboration. Using corporate gifting to build relationships with potential clients is a growing strategy that brings results. When done right, you’ll get more than enough bang for your buck. 

When hoping to win someone over, never underestimate the impact a small gesture can have on your new relationship. As previously mentioned, sending a gourmet snack gift card with a personalized message expressing your appreciation and desire to work together can help establish a lasting bond. Sending a delicious, sweet and salty snack after that first meeting will create positive associations with your name. 

Where to Find the Best Local, Qualified & Experienced Edible Gift Service Provider

Building relationships with your clients is a key element of any successful business. Doing your research beforehand, dressing appropriately for the occasion, finding common ground, listening actively and personalizing follow-ups can go a long way to help you build trust from day one of your new partnership. And to do all that, it helps to have another kind of partner in place – one that will be ready to get the perfect gift wherever it needs to go on time. Funky Chunky is a small Midwestern producer of gourmet snacks that will leave a big, lasting and tasty impression on anyone you’re trying to impress. 

Ready to schmooze, impress and secure new clients? Funky Chunky is a premier provider of gourmet snack food items that will help you create lasting business relationships. We’ll handle your needs from start to finish and can deliver edible items where and when you need them. Contact us today so we can help you land the business partnerships of your dreams!

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