Why Corporate Gifting Works

Joe Malicdem

You know the saying: people may forget what you said, but they’ll remember how you made them feel. That pretty much sums up the power of corporate gifting – and why it’s only grown in recent years. 

The emotional impact of a well-considered gift can go a long way in sealing the deal with a new client or holding onto your most valued employees. The giver strengthens those relationships by being the person who always remembers and celebrates special occasions. But luxury gifts don’t have to break the bank. They just have to be of superior quality and broadly appealing. Companies like Funky Chunky can help with this by:  

  1. Putting your name and brand in the recipient’s memory (building brand loyalty)
  2. Providing a user-friendly process for streamlining the giving process 
  3. Allowing you to personalize your gifts, making a greater impact

What’s Awesome about Corporate Gifting Services 

At its core, corporate gifting is used to say thank you. Even a small, high-end gift can turn a prospective lead into a client and build loyalty with customers and employees. And in making the effort, you’re differentiating yourself from the competition that isn’t. 

The elements of surprise and personalization has a way of building connections that most annual holiday parties just can’t provide. According to a recent study of corporate gift buyers, the vast majority (over 80%) said gifts had improved relationships with their employees or clients. Nearly half said gifting delivered a “substantial benefit” – because the recipients felt valued, customer loyalty improved, and so did employee retention.  

How Edible Gifts Can Reduce Turnover  

According to one report, employers spend about 33% of a worker’s salary to replace the employee. So, it’s ironic that more companies don’t make a point of taking less costly measures that are known to work. Employees like to be appreciated. It’s that simple. Therefore, they’re more likely to stay if they feel appreciated, and vice versa.  

Like with any relationship, small gestures can reduce people’s desire to start looking elsewhere. But the likeability of a gift also matters, which is why so many CEOs are turning to edible gifts. A well-matched gift has the power to sway opinion, both consciously and subconsciously. In good times, where there is plenty of competition, a gourmet gift should be up there with flexible work schedules and other morale-boosting measures.  

Order Gourmet Popcorn, Pretzels and More 

Corporations are known for being big and impersonal. You can break through the mold by tailoring the gift to the individual. That’s why personalized messages are so effective. They can provide a personal touch that a simple thank you can’t. And a trip to the spa isn’t the only way to rejuvenate. Less costly but with the same effect, a gift basket or gift card for some gourmet snacks with a personalized touch can go a long way in putting the human back in human resources. It’s the kind of gift someone can enjoy immediately. And unlike other types of gifts, rich, sweet and salty snacks with a variety of chocolate toppings provide immediate pleasure.  

At Funky Chunky, we strive to make the ordering experience a pleasure, as well, with: 

  • Professional presentations 
  • Customized messages 
  • Premium quality 
  • Simple online process 
  • Reliable and prompt delivery 

Quality is paramount in a corporate gift provider. A trusted service like Funky Chunky doesn’t just provide the goods. With a track record of excellence and reliability, we get it right, so you don’t have to worry about the details. Which explains how we’ve developed such a loyal fan base.

Funky Chunky can provide gifts and snacks for any occasion or corporate event. Just send us your recipients’ names and info, and we’ll handle the rest, even customized gifts for that personal touch. Contact us today to get started. 

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